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Sugar Fix is a boutique cosmetic dental office in Chicago that Basics Group has been working with since 2006. Taking advantage of their unique style, Basics Group has created a consistent and engaging brand from the ground up.

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Over time we’ve developed everything from their logo, to brochures, to email marketing, to social media graphics, to window signage, to outdoor and print advertising campaigns.

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Creative Director: Hallie Steele
Strategy: Hallie Steele / Amy Bernhardt / Jessica Emery
Design: Hallie Steele / Amy Bernhardt
Illustration: Amy Bernhardt
Copywriting: Hallie Steele / Amy Bernhardt
Photography: Fig Media